Free Online Course from Google: Make sure customers find you online

Free Online Course from Google: Make sure customers find you online

About the Course

Google offers a free online course designed to help businesses reach and connect with more customers online. The course covers how to improve search engine performance (SEO) and use online advertising (SEM) to boost visibility, sales, and brand awareness.

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Modules Included

Get started with search: Learn how search engines work, the difference between organic and paid results, and why search engine advertising is effective.
Make search work for you: Master web page optimisation including meta tags, backlinks, international SEO, and more.
Get discovered with search: Develop an adaptable SEO plan, identify effective keywords, and use tools to measure performance.
Help people nearby find you online: Learn local advertising, mobile marketing, and strategies to attract customers nearby.

Skills to be Learnt

Analytics and data insights
Search Engine Marketing (SEM)
Search Engine Optimisation (SEO)
Web optimisation

Course Details

Language: English
Participation certificate: Yes, a digital certificate is available upon completion
Course fees: Free
Platform: Google Fundamentals of Digital Marketing

This course is ideal for anyone looking to improve their online presence and digital marketing skills.

Start the course:

https://www.for9a.com/en/courses/Free-Online-Course-from-Google-Make-sure-customers-find-you-online

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